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How to increase the number of direct bookings at a hotel?
In the hotel business, we often hear the same question: “How can we attract more guests to book directly, rather than through Booking or other intermediaries?” The answer is simple

How technology is changing the guest experience in hotels in 2025
The hotel world is changing at lightning speed. In the past, “technology in a hotel” meant a TV in the room and a Wi-Fi password on a piece of paper.

Why small hotels should think like large chains
Many owners of small hotels or guesthouses think: “We are too small to do what the big players do.” And that is a mistake. Not because a small hotel has

The psychology of room descriptions: how to sell more without changing the price
A hotel room description is not just text on a website. It is like a first conversation with a future guest: either it hooks them, or they move on. In